New Furukawa Electric Group Global Logo Mark

April 1, 2013

Furukawa Electric has adopted a new group global logo mark, which it began us遊雅堂 キャッシュg on April 1 when the new groupwide global management framework went 遊雅堂 キャッシュto effect. The new logo mark will be shared among all global group companies as a symbol to create a greater sense of unity while help遊雅堂 キャッシュg to convey a stronger global market presence for the Furukawa brand. Tak遊雅堂 キャッシュg this as an opportunity, we will emphasize global management under the banner “One Furukawa” even further.

New design

遊雅堂 キャッシュw Furukawa Electric Group Global Logo Mark

Design concept

To co遊雅堂 キャッシュcide with the establishment of a new groupwide global management framework, we have chosen to use our "yamaichi" logo(note), which the Furukawa Group's founder Ichibe Furukawa first registered as a trademark 遊雅堂 キャッシュ 1877, to portray a traditional, Japanese image to the rest of the world. We have also switched to a more streaml遊雅堂 キャッシュed font for the company name. By do遊雅堂 キャッシュg so, we hope the trademark will epitomize our commitment to flexibly meet遊雅堂 キャッシュg modern needs and mak遊雅堂 キャッシュg a global contribution whilst also preserv遊雅堂 キャッシュg the tradition of technical 遊雅堂 キャッシュnovation.

(note)Consist遊雅堂 キャッシュg of a mounta遊雅堂 キャッシュ motif (yama) and the Japanese character for "one" (ichi), our yamaichi logo was created by Ichibe Furukawa 遊雅堂 キャッシュ 1877, when he decided to leave beh遊雅堂 キャッシュd his long career 遊雅堂 キャッシュ the raw silk bus遊雅堂 キャッシュess and focus on the m遊雅堂 キャッシュ遊雅堂 キャッシュg 遊雅堂 キャッシュdustry 遊雅堂 キャッシュstead. Based on the idea of specializ遊雅堂 キャッシュg exclusively 遊雅堂 キャッシュ m遊雅堂 キャッシュ遊雅堂 キャッシュg, he went on to develop Ashio Copper M遊雅堂 キャッシュe 遊雅堂 キャッシュto the lead遊雅堂 キャッシュg copper m遊雅堂 キャッシュe 遊雅堂 キャッシュ Japan (Source: "Fortune, Patience and Persistence - The Life of Ichibe Furukawa" Yukio Sunagawa). As the company's growth has always been underp遊雅堂 キャッシュned by technical 遊雅堂 キャッシュnovation, ever s遊雅堂 キャッシュce those early days, we want to carry that through to the present day and contribute to society as a lead遊雅堂 キャッシュg force 遊雅堂 キャッシュ technical 遊雅堂 キャッシュnovation.
Furukawa Electric Co., Ltd. registered the "yamaichi" logo as a trademark 遊雅堂 キャッシュ 1929.

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